It’s hard to overstate the importance of ecommerce website maintenance, especially in today’s highly competitive industry. It just passed $1 trillion in the US alone, so stores must stay pristine to attract customers. This means regular updates to the software you use and optimizing your site’s overall performance. Which inevitably leads to one thing—maintenance.
Despite its necessity, maintenance is seen as a problem by most. After all, it creates downtime, has a chance to break things, and takes up valuable resources. However, it’s still a necessity and, when done right, a huge positive. Drawing on GenovaWebArt’s experience, this guide will provide examples of effective maintenance steps to guarantee your business benefits from it.