Considering switching from your current eCommerce platform to Shopify? So are many online businesses: Genus AI reveals a staggering 200% surge in Shopify websites from 2020 to 2022. And today, we’ll hop on several successful Shopify migration stories to inspire your journey.

But why choose Shopify in the first place? It’s user-friendly, secure, and scalable. It works perfectly for businesses of all sizes and industries, offering robust built-in features and plenty of customizable themes, apps, and plugins. So, if this eCommerce platform is your ultimate choice, keep reading our post with real-life examples of Shopify migration.

As an experienced Shopify design and development vendor, GenovaWebArt knows all Shopify migration subtleties firsthand. We’ve done this for Kit & Kin, Workout Meals, and other stores and are ready to share practical insights and inspiration for your online triumph.

The Kit and Kin Shopify Plus store developed by GenovaWebArt, Screenshot for Blog Article - Success Stories of Migrating to Shopify

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Real Success Stories of Shopify Migration

You’d be surprised by Shopify’s suitability for different niches. From selling child nappies to promoting K-pop merch — this eCommerce platform’s possibilities are almost limitless. And we’re here to prove that. So, let’s delve into the success stories of migrating to Shopify.

1. Naked and Famous

The Naked and Famous online store's layout, Screenshot for Blog Article - Success Stories of Migrating to Shopify

Naked & Famous, a prominent Canadian denim brand, prides itself on high-quality products at a reasonable price. This company mocks luxury celebrity-endorsed brands for overpriced items and believes that well-crafted fabrics and cuts are the only things that matter. They acquire denim material from Japan, renowned for its rich heritage in traditional denim craftsmanship. What sets this brand apart?

Their Shopify migration success lies in their product line’s in-depth knowledge and dedication to every detail of their craft. Naked & Famous reaches exceptional customer experience without right-in-your-face advertising and celebrity collaborations. Yet, Shopify allowed this brand to fully leverage the platform’s marketing capabilities, offering personalized product advice and subtle email campaigns.

2. Baking Steel

The Baking Steel online store, Screenshot for Blog Article - Success Stories of Migrating to Shopify

Inspired by modernist cuisine, Andris Lagsdin founded Baking Steel, a brand for genuine pizza enthusiasts. The company produces steel baking equipment, allowing customers to cook perfectly crispy homemade pizzas.

Baking Steel debuted on Kickstarter and has gained profound attention over the years. The brand’s Shopify success story started by promoting kitchenware through its website’s cooking blog. They continued to develop their marketing strategy through automated email campaigns, personalized marketing efforts, and social media platform integration. With Shopify, Baking Steel was able to tap into a broader B2C market and improve overall customer engagement and sales.

3. Kit and Kin

The Kit and Kin online store, Screenshot for Blog Article - Success Stories of Migrating to Shopify

GenovaWebArt’s client, Kit & Kin, is a top baby care brand in the UK, conceived and founded by Spice Girls member Emma Bunton. The company produces childcare products that are planet- and skin-friendly.

This brand is one of our best examples of migrating to Shopify. And here’s why. Their migration wasn’t just about shifting platforms but about maintaining continuity for their buyers. They didn’t want to disrupt the shopping process while transferring from WooCommerce to Shopify Plus, so GenovaWebArt experts planned every replatforming step carefully. We transferred products, customers, orders, and subscriptions seamlessly. As a result of our efforts, Kit & Kin accessed advanced Shopify Plus functionalities and fulfilled their international growth ambitions.

Seeking to migrate from WooCommerce as well? Make sure you read our guide on Shopify vs WooCommerce.

4. SM Global

The SM Global online store, Screenshot for Blog Article - Success Stories of Migrating to Shopify

As we said, success stories of migrating to Shopify extend to various industries, even the least expected ones. SM Global, the official eCommerce website for SM Entertainment, is an iconic example. It’s an online store that sells merchandise, albums, and accessories from well-known K-pop artists like EXO, SHINee, Girls’ Generation, and beyond.

SM Global aimed to reach a massive fanbase. That’s why the company required a robust and scalable platform like Shopify that would allow them to craft a captivating and visually appealing store. The migration enabled them to improve their marketing through email and SMS-based campaigns, discounts, welcome messages, and cart abandonment notifications. As a result, Shopify helped SM Global to strengthen their connection with fans.

5. Lulu and Georgia

The Lulu and Georgia online store, Screenshot for Blog Article - Success Stories of Migrating to Shopify

Lulu and Georgia is an LA-based home decor company. They pioneer the interior and exterior design scene, offering exclusive designer collaborations, unique decor pieces, and vintage furniture items.

It’s one of those Shopify migration stories that reveal a turning point in the business. That’s exactly what happened with Lulu and Georgia. The company leveraged Shopify’s features to create an all-around platform for a smooth shopping experience. They filled their online store with attractive imagery and launched compelling promotions to stay competitive.

6. Workout Meals

The Workout Meals Shopify store developed by GenovaWebArt, Screenshot for Blog Article - Success Stories of Migrating to Shopify

GenovaWebArt’s client, Workout Meals, recognized a gap in the Australian fitness food market: the absence of tasty calorie-controlled meals for fitness enthusiasts. This revelation led to the creation of wholesome, workout-centric meals delivered to customers’ doorsteps.

This company migrated to Shopify Plus as the best eCommerce platform to reach a wider audience and deliver meaningful branding. With our team, they transferred all product listings and customers effortlessly. We also helped highlight Workout Meals’ dedication to sustainability by creating a dedicated website page and mentioning that their cardboard boxes are 100% recyclable. Thus, through Shopify, this brand not only nurtures bodies but also ecological responsibility.

7. Divatress

The Divatress online store, Screenshot for Blog Article - Success Stories of Migrating to Shopify

Divatress, an online retail store, is one of the other successful examples of Shopify migration. It’s a one-stop hair care product destination specializing in wigs, braiding hair, and extensions, focused primarily on the African-American community.

This company transformed significantly by migrating to Shopify after ten years of using Magento. This strategic shift was driven by the desire to enhance the user experience, leverage Shopify’s built-in features, and follow the audience’s preferences better. Divatress also transitioned email marketing from Mailchimp to Omnisend and introduced SMS marketing to convert more visitors into regular customers.

8. Black Halo

The Black Halo online store, Screenshot for Blog Article - Success Stories of Migrating to Shopify

Black Halo is a Los Angeles-based clothing brand that provides luxury items for women. The company aimed to enter a particular niche — the high-end fashion market.

To achieve their goal, Black Halo hopped on the Shopify migration. With this eCommerce platform, they could create a website that mirrors their glamorous identity and conveys a sense of elegance and exclusivity. The key takeaways from their success story are their ability to deliver a design encapsulating their brand essence and reach the elite customer base.

As you can see, Shopify caters to diverse niches, from interior design and entertainment to fashion and childcare. If you still consider whether this platform is a good choice for your brand, this is your sign to migrate.

How GenovaWebArt Can Help You with Migration

Are you ready to join Shopify? After reading about all these success stories for online store migration, we hope you are. Given that GenovaWebArt is a certified Shopify vendor, our team can assist you with a replatforming process of any complexity. Here are our main services that make your store's transition smooth and successful:

eCommerce Migration Services

These services are here to simplify the migration process for you. GenovaWebArt experts can transfer your products, customer data, order history, and even subscriptions to your freshly-developed Shopify website.

As part of this service, we offer the following options:

  • WooCommerce to Shopify migration
  • Magento to Shopify migration
  • WordPress to Shopify migration

So, if you currently use any of the above eCommerce platforms, we are here to facilitate your fresh start on Shopify.

Custom eCommerce Migration to Shopify

It’s okay if your business has unique migration requirements or operates on an old eCommerce system. GenovaWebArt specialists can handle this as well. We have a profound background in switching from outdated custom platforms and can migrate to Shopify effortlessly. We recognize that each business is distinct, and this service is designed to follow your specific needs.

Are you still uncertain? We invite you to explore our portfolio of successful migrations to Shopify. Witness firsthand how we help businesses reach their eCommerce goals with Shopify.


Choosing the right eCommerce platform to run your online business is critical. It’s because your success depends not only on the products you sell but also on how you sell them. In this regard, Shopify is your go-to choice for compelling designs, customizable b2b features, and its secure and scalable nature.

Having explored the Shopify success stories we shared today, you shouldn’t doubt this eCommerce platform’s capabilities for business development. It helps turn visitors into loyal buyers, boost sales, deliver unparalleled customer experience, and increase your reach. Whether you’re a fashion brand, food company, or any other business, Shopify has something to offer you.

Moreover, if you're looking to migrate from Wix to Shopify, GenovaWebArt provides a streamlined service for a smooth transition, ensuring your business leverages Shopify's robust platform with minimal downtime.

If you’re ready to unlock Shopify’s potential for your brand, GenovaWebArt is here to assist you. With our Shopify migration services, we can help your business thrive like never before. To join the replatforming journey with our team, just contact us for a detailed consultation.

Frequently Asked Questions

Can I migrate my online store to Shopify by myself, or do I need professional assistance?

You can migrate your online store to Shopify independently using specialized tools like Cart2Cart. Yet, it’s always better to entrust this task to experienced experts like GenovaWebArt for a smoother transition and optimal results.

What happens to my existing payment gateways and integrations during the migration?

When migrating to Shopify, you typically need to reconfigure your existing payment gateways and integrations or set them up from scratch. While this may require some adjustment, Shopify offers a wide range of integration options to ensure seamless functionality post-migration.

Will my search engine rankings be affected by the Shopify migration?

Shopify is an SEO-friendly platform, and it’s designed to preserve SEO rankings. If you handle the replatfroming process correctly, there shouldn’t be any issues.

What happens to my customer data and order history during the Shopify migration?

You can transfer your customer data and order history to Shopify. So, nothing happens, and you can maintain your customer relationships for further business growth.

How does Shopify handle security and data protection?

The Shopify team is responsible for the platform’s security. The company leverages advanced encryption and compliance with industry standards, so be sure your online store is in safe hands.

Ready To Get Started?

If you are interested in our services and would like additional information.